Digital Marketing Metrics You Should Be Tracking

Photo of dials that show metrics that a pilot should track inside an aircraft

When it comes to digital marketing metrics, there are tons of different numbers to track. To keep it simple, we’ve split these metrics up into broad categories of impressions, engagement, and conversions. These three categories will give you an overview of how well people are moving through your marketing funnel. Impressions Impressions are a high-level […]